Buddleja 'White Profusion'

Buddleja davidii 'White Profusion' (Butterfly Bush) is a vigorous and graceful deciduous shrub famous for its long, arching branches adorned with fragrant, snow-white flower spikes. These spectacular panicles, up to 20 cm (8 inches) long, bloom from mid-summer through early autumn and occasionally extend to the first frost, providing a long-lasting display of pure white flowers. The lance-shaped, grey-green leaves with white-felted undersides add texture and subtle contrast to its airy floral show.

This award-winning variety is loved by butterflies, bees, and hummingbirds, making it a fantastic pollinator-friendly choice for gardens. Thriving in full sun and well-drained soils, 'White Profusion' is drought tolerant once established and adapts well to a variety of soil types including chalk, clay, loam, and sand. It grows to approximately 1.5 to 1.8 meters tall and wide (5 to 6 feet), making it perfect for beds, borders, hedging, or wildlife gardens.

Key Features:

• Height & Spread: 1.5–1.8 m (5–6 ft)
• Long panicles of fragrant, pure white flowers blooming mid-summer to early autumn
• Lance-shaped grey-green leaves with white-felted undersides
• Attracts butterflies, bees, and hummingbirds
• Drought tolerant and low maintenance
• Thrives in full sun and well-drained soils
• Suitable for beds, borders, hedges, and wildlife gardens
• RHS Award of Garden Merit recipient

Growing Tips:

• Plant in full sun for best flowering
• Water well during establishment, reduce after the plant matures
• Prune in late autumn or early spring to encourage robust growth and flowering
• Suitable for a wide range of soils and garden styles, including informal and cottage gardens

Add a timeless splash of fragrant white blooms and attract beneficial wildlife with Buddleja davidii 'White Profusion', a classic butterfly bush for year-round garden interest.