Echinacea purpurea 'PowWow White' – White Coneflower

Echinacea purpurea 'PowWow White' (White Coneflower) is a compact, clump-forming perennial with crisp white petals surrounding golden-yellow central cones. Its upright flowers brighten sunny borders and cottage gardens from summer into autumn, attracting bees and butterflies.

Plant beside colourful summer perennials for a fresh white contrast, or enjoy its flowers in a vase. Spent seed heads can be left standing to provide winter interest and food for birds.

Height: approximately 40–60cm | Width: approximately 30–40cm.

Position and care: Grow in full sun in well-drained soil. Water regularly while establishing and during extended dry spells. Remove faded flowers to encourage further blooms, or retain some seed heads for wildlife. This herbaceous perennial dies back over winter and returns in spring; avoid waterlogged soil around the dormant crown.

Frost hardy and perfect for our Ballarat cold climate in a sunny, well-drained position. Find Echinacea 'PowWow White' at Navigators Nursery, your frost-hardy nursery near Ballarat.