Echinacea purpurea 'White Swan'

Echinacea purpurea 'White Swan' (White Coneflower) is an elegant perennial featuring pure white petals that gracefully droop around prominent orange-bronze cones. This classic cultivar blooms from early summer through autumn, bringing a fresh, clean look to the garden while attracting butterflies, bees, and seed-eating birds.

White Swan offers excellent garden performance with its sturdy stems and long-lasting flowers that are perfect for cutting. The white blooms provide a cooling contrast to hot-colored perennials and create a sophisticated look in cottage gardens and borders. The seed heads remain attractive through winter and provide valuable food for birds.

Height: 0.6-0.8m | Width: 0.4-0.5m

Thrives in full sun with well-drained soil. Ideal for north and west-facing positions. Frost hardy and drought tolerant once established, perfect for Ballarat's climate.